HISTORY OF PROCTER & WAGER:
Procter & Gamble Company., also known as P& G, is an American multinational consumer goods company headquartered in downtown Cincinnati, Ohio, United states of america. Its products include pet foods, cleaning agents, and personal care products. Prior to the sale of Pringles to the Kellogg Organization, its product line included foods and beverages. News, P& G recorded $83. 68 billion dollars in sales. Fortune magazine honored P& G a top spot on its list of " Global Top Businesses for Leaders", and positioned the company at fifteenth place of the " World's The majority of Admired Companies" list. Chief Business Magazine named P& G the best general company pertaining to leadership development in its set of the " 40 Best Companies intended for Leaders".
THE STRENGTH OF PURPOSE:
Businesses like P& G certainly are a force in the world. Our marketplace capitalization is definitely greater than the GDP of countless countries, and we market our products in more than one hundred and eighty countries. With this stature comes both equally responsibility and opportunities. Our responsibility will be an moral corporate citizen-but our opportunity is something far greater, and is also embodied within our PURPOSE. P& G's Purpose Statement articulates a common target that encourages us daily:
" All of us will provide brand products and services of superior quality and value that improves the lives of the world's consumers, now and generations to come. Because of this, consumers will certainly reward all of us with management sales, profit, and worth creation, permitting our persons, our shareholders, and the neighborhoods in which we live and work to prosper. ”
P& G PRODUCT:
Downy is a brand name of fabric softener produced by Procter & Gamble and sold in the United States. This entered the U. H. test market in August 60 and travelled nationwide in December 1961. It was also sold in Thailand, Malaysia, Indonesia, Singapore, Asia, Vietnam, Egypt and Latin America. Lenor is...